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Winning! tells a remarkable story - an unforgettable journey that began in September 1997 and took the English Rugby Team team from the lower ranks of international first-class rugby to the top as World Cup Champions.
WINNING! talks about the team's journey of innovation and discovery and will reveal exactly how it happened, the fundamentals of their success and how these principles can be applied to any human endeavour. Bringing his business management skills to the game, Woodward simplified the entire approach to the structure of the team and created new management systems both on and off the pitch.